The most effective method to Detect and Prevent Bots on Your Website
Introduction
Bots
offer humans the opportunity to do tedious or time-consuming tasks. Bots
can be used in a safe way, but they can also cause chaos and disrupt an
organization's security or analytics. Companies must be prepared to reduce
the risk associated with bots and remain vigilant. Here's how.
Understanding the Problem with Bots
Understanding
how bots work is the first step to identifying and protecting yourself against
them.
Bots
are smart and can automate tasks to improve the user experience on your
website. Some businesses use bots to automate checking and
monitoring. The same technology can also cause harm. Businesses must
be able to distinguish between bad and good bots. This is difficult.
What are good bots?
As
I mentioned, bots can be malicious or false. Bots can assist companies in
many tasks that improve productivity and efficiency. Some of the many
benefits bots provide are:
Search
engine/social media crawlers.
Automating
tasks that otherwise would take a lot of time. For example, browser extensions
that add coupons automatically every time a user visits a website.
Partnerships
with proprietary integrations (e.g. Partnerships that have proprietary
integrations (e.g.
While
you may be trying to stop bad bots, it's important to make sure you don't take
advantage of good bots.
What Are Bad Bots,
The
most basic malware bots will drive users to sites that are not created by
actual users. This can have a serious impact on your website's analytics
as well as your website security and credibility for customers. These bots
can be very harmful to traffic:
Fake
information is used to send spam to your company via contact forms.
This
is a way for your site to appear more popular than it really is.
They
make you believe you are in control, when in fact you are not.
Social
media allows you to interact with your competitors.
Automating
negative or negative comments.
These
bots are the most dangerous, but they can create automated attacks that are not
detected in time. This could be:
To
access accounts of users in order to make fraudulent transactions or obtain
information.
Overloaded
servers can cause network shutdowns that are detrimental to a company's image
as well as financial health.
How To Detect Bad Bots in Your Website or Application
As
artificial intelligence improves, bots become smarter. Bots have created
content that promotes real-world political agendas via social media and digital
spaces, with real-world consequences.
Positively,
malicious bots are becoming more sophisticated. Bots are becoming easier
to spot and more difficult to avoid, it is possible they don't pose the same
threat as other security concerns.
It
has been stated that bots can easily be identified by manually recognising
patterns like
Large
page views are rare.
Unfamiliar
referral traffic.
Visitors
visiting your site from places and/or devices not typically associated with it.
Grammatical
and punctuation mistakes that can be a mess
As
businesses expand and grow, manual detection becomes less
effective. Companies need more efficient ways to stay current with bot
detection software.
The
bot detection tool must be able to detect all types of bot activity and can use
a variety of detection methods such as
Anomalies
in network and device attributes (e.g. Referrals and user-agent
Velocity
of usage (e.g. Traffic volume from specific IP addresses
Behavior
anomalies (e.g. non-human keyboard/mouse interactions).
How To Prevent Bot Traffic
Your
bot detection software has now helped you to detect bots. Now it is time
to stop them from doing any damage.
Added
detection in real time is essential when moving from "detection", to
"prevention". Companies must be able to detect bots quickly and
stop them from doing any harm.
You
must realize that prevention is about your users' experience. It is
important that the detection accuracy of bots be high enough to not interfere
with real users' experience. Bots that are malicious must be
stopped. You'll have more problems to deal with if legitimate users are
misled or manipulated by bots.
It
is possible to use advanced bot-prevention methods that are high-level.
Bot Prevention Method #1 Blocking Traffic
It
is a very efficient strategy to block traffic you are certain originates from
bots. It is best used when there is a high probability that you will be
confronted with a bot. If you think all bots are robots, you could be
blocking legitimate users from accessing the network.
Most
bot management solutions include the ability to block bot traffic. They
aren't great at fighting fraud and can put a strain on resources. To
increase your fraud-blocking power, look for solutions that can be
combined. PingOne Fraud, for example, can detect bots and be combined with
PingOne Authorize in order to block them.
Bot #2: Add a challenge
A
CAPTCHA is another method to prevent bots. It is one of the most widely used
methods. Most users will have encountered a CAPTCHA before. CAPTCHAs
can be a great way to create friction for users by making them solve a problem
that would otherwise be difficult for bots. A grid will appear with images
that you need to identify.
Advanced
bots can bypass the CAPTCHA by mimicking/mocking human mouse
movements. You can also download free software libraries and tutorials on
how to use them.
It
is true, however, that CAPTCHAs are a simple and effective option for bot
detection. Although this method isn't very popular, most people are
familiar with it.
Bot Prevention Method #3 - Incorporate an MFA solution
An
MFA solution can be integrated into your company and your customers to prevent
bots. MFA can be used in cases where the bot is trying to access accounts.
This includes bots that use credentials for account data access and then
attempt to gain access. MFA doesn't just reduce the risk but also creates
friction for legitimate users. MFA can help you make sure that your users
are authentic and keep bots away.
Other Options to Manage Risk from bots
While
the above methods can be used to stop bots from being created, there is another
way to help teams prevent bots. This is by getting into the mind of the
attacker.
Although
bots can be extremely complex, they are only as smart as the people behind
them. What makes a threat to your network use a bot? Consider the
motives of your attacker.
Consider
the possible methods they may use to execute the bot attack. Usually, this is
in line with their motivation (but sometimes it is not).
Bot
traffic will mainly target account takeovers using brute force attacks to crack
passwords. Bots can also create multiple accounts to commit massive
fraud. By looking at the session's details Identity professionals can
determine if a person is human. To do this, they need to examine the
potential methods hackers may use and the implications of those technologies.
There
are many ways to create bots. The simplest technology mimics the HTTP traffic
from a valid client (web browser, mobile app), while more advanced technologies
actually manage legitimate clients.
A
good guideline is to use simpler technologies. Bots are easier to scale and
cost-effective, as they don't require as many resources. They are
therefore easier to detect and avoid. The more complex bots, the harder it
will be for them to detect and stop.
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